Read each line top to bottom, then read each line bottom to top. Since it's a palindrome, the sentences work both ways, and the meaning is exactly the opposite. Clever.
http://www.youtube.com/watch_popup?v=42E2fAWM6rA
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Ads used to be this great
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Look at this, for an idea of what a product says to the prospect.
It makes you laugh. When you laugh inside an idea forms.
"Ain't it the truth."
That g...
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